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Highlights

The AI used to provide these results are constantly improving. These results might change.

Quality


The thickening properties thanks to keratin biotin and chia seed oil add muchneeded volume without weighing down my delicate strands


I love how clean my hair felt afterwards and the best part was not having to worry about built up residue


Its straight with the slightest bend to it and gets oily and weighed down very quickly and easily


It is so overpowering perfumy and floral and doesn’t dissipate after washing

Price


Sooooo pricey but i may end up sticking with it and buying the bulk refills


Id purchase this but its expensive for something that doesnt smell better

Shipping


I had really wanting to try the ouai fine hair shampoo for a long time so i was excited when i got it for free

Packaging/appearance


I love the packaging the most on this shampoo


Love the packaging and will definitely be repurchasing


The packaging is very neutral and pretty

Competitiveness


I also love how oaui is a brand that focuses on leaving out the bad ingredients and leaving in the good ones


I have fine wavy hair and my frizz and flyaways are more of a problem when using this shampoo compared to others i’ve tried


Drugstore brands deliver similar in some cases better results


But i definitely think you can get the same quality for the fraction of the cost at the drugstore

Overview

  • How are reviewers describing this item?
    down, thin, soft, good and first.
  • The most common age group for the reviews is over 54
  • Below is a list of the groups with the highest percentage positive reviews for each of the following attributes:
    • Eye color: brown
    • Skin tone: deep
    • Skin type: combination
    • Hair color: black
  • Our engine has profiled the reviewer patterns and has determined that there is high deception involved.
  • A high percentage of reviews are from Incentivized Reviewers meaning they were compensated in exchange for writing their review
  • Below is a list of the groups with the highest percentage negative reviews for each of the following attributes:
    • Eye color: blue
    • Skin tone: fair
    • Skin type: normal
    • Hair color: red
  • Our engine has analyzed and discovered that 46.1% of the reviews are reliable.
  • This product had a total of 1,093 reviews as of our last analysis date on Apr 15 2024.

Helpful InsightsBETA

The AI used to provide these results are constantly improving. These results might change.

    Posted by a reviewer on Sephora

    I have a fine hair that gets oily really quick and i was looking for some high end sulfate free shampoos


    Posted by a reviewer on Sephora

    I wanted to love this product because i love the fine hair conditioner but this was awful


    Posted by a reviewer on Sephora

    If i didn’t wash my hair everyday it felt extremely oily and immovable and if i washed it everyday it would feel like straw


    Posted by a reviewer on Sephora

    I liked the way this made my hair feel upon the first wash but after the third it’s causing my hair to feel very dry


    Posted by a reviewer on Sephora

    I read a lot of reviews noting a strong scent but did not smell anything in the store


    Posted by a reviewer on Sephora

    As soon as i poured into my hand in the shower it’s very overwhelming


    Posted by a reviewer on Sephora

    The scent is very pungent floral baby powderish


    Posted by a reviewer on Sephora

    Even my husband commented and not in a good way

Review Count History
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