The disruptive technology poses as a challenge of character for companies to work together to conquer the new market. Sustaining technologies are used to improve the performance of established products. Well established firms at the top of the market ...  Read More

A guide to creating a new and innovative marketing plan in high-tech industries. The book provides concrete and real situations that technology and innovation have either aided or brought down a company. I like the book, but disagree with the conclusi...  Read More

The innovator’s dilemma is quite the captivating read as clayton christensen writes about the failures made by large companies and the solutions that very well could have kept them on their feet. In the book, clayton m. Christensen stresses the import...  Read More

Christensen’s book tells a david and goliath story. He shows the “dilemma’ for innovators to actually innovate, instead of simply trying to please the consumer. He also shows when cost-ineffective strategies should be pursued as opposed to more profit...  Read More

The way strategic decisions are made in an organisation may sows the seeds of eventual failure, suggested the author. The book teaches the seasoned c-suite executive to adapt to a new framework, and mindset, to overcome a contrarian foe.

Electric golf carts and scooters have been around forever, that's your market. Companies who are entrenched in a certain technology often prosper only at maintaining the technology as opposed to being the trailblazers of newer disruptive technologies....  Read More