What does this mean?Pros & Cons
Pros
This fieldbook is a great resource for anyone working with groups to discover and design new solutions to challenges. Great complement for the main book.
Designing for growth uses a different vocabulary to express and discuss the theory and methods of design thinking. This book is for managers and business individuals that would like to use design thinking tools to fostering innovation and growth into ... Read More
Highlights
Quality
From a startup to a large multinational the tools can be applied to any scenario with the adequate political environment
I particularly like the combination of design templates and steps with the project management items ex the design brief
For someone unfamiliar with the approaches of the two schools this might not present a problem but for someone who has already ... Read More
Comparing the methods and tools presented in it to those taught by the d
Overview
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new, great, practical, simple and good. - Our engine has profiled the reviewer patterns and has determined that there is minimal deception involved.
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- This product had a total of 102 reviews as of our last analysis date on May 23 2023.
Helpful InsightsBETA
Posted by a reviewer on Amazon
Designing for growth appears to have been tailored to more of a business school environment
Posted by a reviewer on Amazon
Unfortunately the names and descriptive phrases used are very different
Posted by a reviewer on Amazon
For someone unfamiliar with the approaches of the two schools this might not present a problem but for someone who has already been exposed to dt via stanford or dhi potsdam it may feel like columbias approach is a translation into a foreign language
Posted by a reviewer on Amazon
In short this book adds useful tools to a design thinkers toolbox but may be a source of confusion for its creation of new vocabulary targeting business minded applications
Posted by a reviewer on Amazon
I was surprised that there we so few mentions of the foundations laid by those who came before
Posted by a reviewer on Amazon
I took the authors coursera course
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