TOP PRODUCT
What does this mean?Overview
- How are reviewers describing this item?
good, most, useful, different and direct. - Our engine has profiled the reviewer patterns and has determined that there is minimal deception involved.
- Our engine has determined that the review content quality is high and informative.
- Our engine has discovered that over 90% high quality reviews are present.
- This product had a total of 322 reviews as of our last analysis date on Jun 17 2020.
Helpful InsightsBETA
Posted by a reviewer on Amazon
Whatever the medium and whatever the tools those fundamentals will never change
Posted by a reviewer on Amazon
You cant gainsay the proof of decades
Posted by a reviewer on Amazon
It is what it says it is a copywriters handbook
Posted by a reviewer on Amazon
It tries to make you think like a literary salesman instead of a creative pompous short story but no sale kinda ad man
Posted by a reviewer on Amazon
It actually sells itself in every page
Posted by a reviewer on Amazon
The back cover says that it is for anyone who writes or approves copy including entrepreneurs
Posted by a reviewer on Amazon
The scope is very broad with chapters on print advertisements direct mail brochures public relations commercials and multimedia websites and emails
Posted by a reviewer on Amazon
The final chapter is an introduction to graphic design issues
Review Count History
