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Fakespot Review Analyzer Report

Shea Moisture Raw Shea Butter Masque Deep Treatment 12oz340g

Shea Moisture Raw Shea Butter Masque Deep Treatment 12oz340g

Sold by Shea Moisture
Company Product Reviews Grade:B

In category Beauty


Fakespot Review Grade

F
Our analysis detected 56.0% low quality reviews


Analyzed on:May 19, 2018
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1.05.00.0

Analysis overview

Our engine has analyzed and discovered that 44.0% of the reviews are reliable.
This product had a total of 364 reviews on May 19 2018.
Interesting tidbit: the most used word by reviewers is hair.
How are reviewers describing this item?
deep, dry, soft, natural and great.
Our engine has detected that Amazon has deleted and scrubbed reviews from this listing. We approximate total reviews deleted to be 4.
Previous analysis of this listing was an F grade.
Our engine detects that in general the reviewers have a suspiciously positive sentiment.
Our engine has profiled the reviewer patterns and has determined that there is high deception involved.

Reviews summary

This mask hs made my hair so easy to handle :) usually the day after i wash my hair it is frizzy but after i used this product it officially became my holy grail of hair products

Also, i have been trying to grow my hair out for years and this finally helped

It made my hair so healthy it felt like when i touched the ends it felt like there were no split ends



Review Count

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Price Track

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Unreliable Reviewer
Ci'Maya Simmons
Reviewer Analysis:
✓ Overwhelming amount of positive reviews
✓ Correlation with other fake reviewers' profile data and language.
✓ Large number of reviews created on the same date.

Unreliable Reviewer
Belen Gebremichael
Reviewer Analysis:
✓ Overwhelming amount of positive reviews
✓ Repeats reviews text
✓ Correlation with other fake reviewers' profile data and language.
✓ Large number of reviews created on the same date.

Unreliable Reviewer
Walterine Wilson
Reviewer Analysis:
✓ Overwhelming amount of positive reviews
✓ Has done a total of 4 reviews for the same company
✓ Correlation with other fake reviewers' profile data and language.
✓ Large number of reviews created on the same date.


[["hair", 327], ["product", 93], ["conditioner", 68], ["love", 51], ["deep", 45], ["shea", 43], ["moisture", 41], ["like", 39], ["masque", 38], ["products", 37], ["using", 37], ["dry", 35], ["soft", 34], ["natural", 34], ["great", 32], ["treatment", 29], ["good", 28], ["well", 28], ["shampoo", 27], ["leave", 26], ["from", 26], ["oil", 25], ["time", 24], ["about", 22], ["curls", 19], ["minutes", 19], ["mask", 19], ["before", 18], ["feel", 18], ["feels", 17], ["once", 16], ["ends", 16], ["butter", 15], ["long", 15], ["rinse", 14], ["tried", 14], ["again", 14], ["best", 14], ["felt", 14], ["wash", 14], ["shower", 13], ["leaves", 13], ["heat", 13], ["how", 13], ["results", 13], ["recommend", 13], ["never", 12], ["stuff", 12], ["better", 12], ["left", 12], ["works", 12], ["definitely", 12], ["day", 12], ["styling", 11], ["sm", 11], ["shiny", 11], ["week", 11], ["two", 11], ["first", 11], ["moisturized", 11], ["times", 11], ["apply", 10], ["found", 10], ["put", 10], ["little", 10]]

Fakespot Review Grade

F
Our analysis detected 56.0% low quality reviews




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