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Pros & Cons
Pros
Every step is done according to the instructions. It works great, but i wish it lasted longer. It's always a bonus when the hairdressers tell me how gorgeous my color is.
It takes more time to rinse out the color, as other brands i’ve used. The usual scent is average for a coloring product.
It covers roots better than garnier nutrisse. It's as close to that cherry coke shade i used to sit in the salon for hours to get.
Cons
According to the box it was supposed to turn out into a deep purple color. No purple at all. The last two times my scalp itched like crazy. Didn't cover grey, even after leaving on for 45 minutes.
My money was refunded. Have to redo it now with another brand. Steer clear of this product.
Highlights
Quality
Easy to applydid not burn my head i was able to cover gray hair from months of growth to the ends of longer hair with even cov... Read More
The product is very strong in scent i would recommend dyeing hair outdoors or a well ventilated restroom with the windows open
The mixture did not turn red upon application either
Ky hair also doesn’t feel crazy dry and it didn’t burn or smell after
Price
It is actually a pretty good item for the price
Shipping
Fast and easy to order true to its size
Packaging/appearance
Came out way more red than what it looked like on the box but i love it anyway
Firstly i love this color when first done i thought it was a little dark but by the next day it was nearly the exact color on t... Read More
Competitiveness
Very good coverage and long lasting better than any other brand i have used so will order this again and again
Overview
- How are reviewers describing this item?
color, red, gray, dark and brown. - Our engine has profiled the reviewer patterns and has determined that there is minimal deception involved.
- Our engine has detected that Amazon has altered, modified or removed reviews from this listing. We approximate total reviews altered up to 921.
- Our engine has discovered that over 90% high quality reviews are present.
- This product had a total of 11,122 reviews as of our last analysis date on Jan 24 2024.
Helpful InsightsBETA
Posted by a reviewer on Amazon
I had purchased the ruby noir color and one box was enough for my hair
Posted by a reviewer on Amazon
I wanted to try something different normally i dye my hair brown but i wanted to change things up
Posted by a reviewer on Amazon
However when i used this particular one something was wrong
Posted by a reviewer on Amazon
Normally when you mix the color creme into the developer it turns a bright red it did not this time
Posted by a reviewer on Amazon
Instead it remained the color of the developer
Posted by a reviewer on Amazon
I noticed that there was no ammonia smell either usually that is quite pronounced
Posted by a reviewer on Amazon
The mixture did not turn red upon application either
Posted by a reviewer on Amazon
Now i am more blonde than rose gold
Review Count History
Price History
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