This analysis is outdated. Please reanalyze.

VerifiedTrusted Partner

Fakespot Verified Deals

Question
Check out Amazon Deals provided by our trusted partner Brad's Deals!
Get Better Amazon Deals  White arrow
Overview
  • How are reviewers describing this item?
    content, big, many and inbound.
  • This product had a total of 6 reviews as of our last analysis date on Apr 7 2020.
Details

BETA

Most positive reviewquestion

I'm tempted to start the review with if you haven't read this book, stop calling yourself a marketer but the content applies to...  Read More

Least positive reviewquestion

Not enough review data to provide meaningful insight.

Most authentic reviewquestion

Not enough review data to provide meaningful insight.

Least authentic reviewquestion

This is an interesting book because it's written by enterprise-level Search Engine Marketing (SEM) geniuses. They eat big data ...  Read More


Helpful Insights

BETA

    Posted by a reviewer on Amazon

    We used to say that ”50% of my marketing budget is wasted, if i only knew which 50%”.


    Posted by a reviewer on Amazon

    This quote is now way past it's sell-by date.


    Posted by a reviewer on Amazon

    Both of these must be engaged in order to implement the right actions, and to get correct measurements from the same actions.


    Posted by a reviewer on Amazon

    It's not done in one afternoon.


    Posted by a reviewer on Amazon

    What they've learned is that too many companies are spending all of their time and treasure following ui and ux trends and redesigning their sites based on the whims of creative directors and not nearly enough resources on using big data to sort out what's working on your site and doing more of that.


    Posted by a reviewer on Amazon

    The book is thin, essential, and maybe should even be proprietary.


    Posted by a reviewer on Amazon

    They're giving away $100,000 of consulting for $16.


    Posted by a reviewer on Amazon

    Packed with actionable advice and reflecting the decades of experience of its two authors, outside-in marketing should be required reading for any digital marketer.

Review Count History
Loading...
Price History
Loading...