B

Fakespot review grade

B

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Highlights

The AI used to provide these results are constantly improving. These results might change.

Quality

I love the color and ease of this product

I have repurchased twice now and will continue to use this product

It comes out consistently people will have to tinker with the time left on for their desired color

To all of those saying the product turned their hair orange its because it was not left on their hair long enough

Competitiveness

I use this to balayage my hair

Been a loyal customer of this product through formula and name changes

If you cant use foils try a cap cause its not easy to do by youself

Overview

How are reviewers describing this item?
blonde, orange, color, great and left.

Our engine has profiled the reviewer patterns and has determined that there is minimal deception involved.

Our engine has analyzed and discovered that 76.2% of the reviews are reliable.

This product had a total of 1,084 reviews as of our last analysis date on Jan 12 2022.