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  • How are reviewers describing this item?
    soft, great, dry, good and still.
  • Our engine detects that in general the reviewers have a neutral sentiment.
  • Our engine has detected that Amazon has altered, modified or removed reviews from this listing. We approximate total reviews altered up to 1687.
  • Our engine has profiled the reviewer patterns and has determined that there may be deception involved.
  • Our engine has determined that the review content quality is low.
  • Our engine has analyzed and discovered that 78.7% of the reviews are reliable.
  • This product had a total of 842 reviews as of our last analysis date on Oct 25 2019.


Most positive reviewquestion

Great for moisturizing natural hair.

Least positive reviewquestion

Not enough review data to provide meaningful insight.

Most authentic reviewquestion

My teenage daughter loves this because she is always straightening her hair, and this helps keep it smooth.

Least authentic reviewquestion

I love this stuff. It really helps hydrate my hair. I dont see a difference in the Frizz though.

Helpful Insights


    Posted by a reviewer on Amazon

    I understand it won't work for everyone.

    Posted by a reviewer on Amazon

    I bought this product back in december of 2015, but never wrote a review.

Review Count History
Price History