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Pros & Cons
Pros
The copy editing in this book is much better than in most independent books. An additional chapter inserted in later about marketing integrates naturally into the text. The old bookstore i mentioned at the beginning of this review is also now but a me... Read More
Everything of consequence was produced and delivered by the manx cat. Someone packages it properly so that it's something that resonates with people. It also gives the background for the phenomen and thus widens the picture.
Chris anderson's the long tail is a visionary account of business and modern culture. While the originality of the notion of the long tail is questionable, chris anderson presents compelling arguments and data to identify, extrapolate and examine.
Analysis and lessons are instructive for anyone looking for an understanding of how to compete profitably. Technology is transforming markets and businesses into niche providers.
This is a model of production that is rapidly migrating to fields far and wide. It also supports the on-demand/just in time stocking theology that so many companies have moved to. The author's analysis provides thought-provoking material for designing... Read More
Cons
Most of what the author says is pretty self evident to anyone who hasn't been living in cave last few years. To be honest, i think that it is way above his level. Anderson seems to believe crowds are smarter than individuals.
Highlights
Quality
Nowadays we look for quality over quantity and have adapted our policies in customer service to reflect our new business model
It means more variety for the consumer to meet our niche interests
” if it can have a hit the sales are graphed out with the long tail
I am 65 and felt totally out of touch with the internet world and the changes in how and why e commerce was taking over
Price
Warehousing has a cost attached to it
Means that the price of those long tail items will drop dramatically
Competitiveness
Especially for those considering smaller niche markets
This books helped me to recognize the value in focusing on profitable rather than quick sales
You cannot control other sellers from competing with your price
Maybe given 30 years on the market
Overview
- How are reviewers describing this item?
long, great, many, new and most. - Our engine has profiled the reviewer patterns and has determined that there may be deception involved.
- Our engine has determined that the review content quality is low.
- Our engine has analyzed and discovered that 64.0% of the reviews are reliable.
- This product had a total of 842 reviews as of our last analysis date on Dec 23 2023.
Helpful InsightsBETA
Posted by a reviewer on Amazon
Neither a dystopia nor utopia the economics of the long tail is disruptive
Posted by a reviewer on Amazon
The book was worth the read but i so far have found the application of the theory to be pretty much impractical
Posted by a reviewer on Amazon
Few are the selling forums where one can just allow a product to just sit until it sells
Posted by a reviewer on Amazon
Warehousing has a cost attached to it
Posted by a reviewer on Amazon
So until the idea of real world warehousing can be addressed there really is no real way to implement the long tail strategy
Posted by a reviewer on Amazon
The fact that the knowledge of that fact on those items will be constantly discovered by more and more sellers
Posted by a reviewer on Amazon
Means that the price of those long tail items will drop dramatically
Posted by a reviewer on Amazon
You cannot control other sellers from competing with your price
Review Count History
Price History
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