Pros & Cons
Pros
My hair is always soft-silky.
If you like orange, this is it. Stop scrolling. Better than frieda. But otherwise this color is the fricken best!
It's rare to find a product that delivers on both gray coverage and hair health. The cream makes it so easy to apply. Not too harsh smelling and nice coverage.
Cons
After washing it out, my hair felt insanely dryer than from other dyes. Not sure if there is an expiration or what. I wish loreal to be more conscious of their customers.

Highlights
Quality
I am thoroughly impressed with the gray coverage product particularly its accompanying conditioner
In general i also love that féria dye comes with the hair oil packet
I switched from garnier nutrice “own by l’oréal” because they changed colors and the product lacks quality
I love the product but someone at quality control is asleep at the wheel
Competitiveness
But if you do the way to fix it is antidandra shampoo or tgel shampoo
None of sally beautys toners take the yellow completely out
My hair was natural except for some balayage blonde on the ends
Overview
- How are reviewers describing this item?
color, brown, gray, blonde and good. - Our engine has profiled the reviewer patterns and has determined that there is minimal deception involved.
- Our engine has detected that Amazon has altered, modified or removed reviews from this listing. We approximate total reviews altered up to 28258.
- Our engine has analyzed and discovered that 77.3% of the reviews are reliable.
- This product had a total of 118,288 reviews as of our last analysis date on Sep 13 2023.
Helpful InsightsBETA
BETA
Posted by a reviewer on Amazon
My hair is apart from all the gray ash brown which for some reason really difficult to dye convincingly
Posted by a reviewer on Amazon
Up to now i usually end up with a chestnut tone which looks terrible
Posted by a reviewer on Amazon
Apparently they no longer make that color
Posted by a reviewer on Amazon
Subtle on darker hair but really pops in the sun
Posted by a reviewer on Amazon
Each time i order this hair color from amazon the conditioner breaks at the seam and leaks all over
Posted by a reviewer on Amazon
Because it breaks the seam is very sharp and can cut your hand as well
Posted by a reviewer on Amazon
This is a manufacturing problem
Posted by a reviewer on Amazon
Been using this product for years but the last 3 or 4 orders have had this problem