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Please note: The content is generated by an AI language model based on reviews. We are constantly improving the accuracy, however, its outputs may contain errors or offensive content from certain reviews. Please report any errors or offensive content to us. Also, please note that we will not collect your questions unless you click the thumbs up/down button to provide feedback. The answers displayed will be stored by us so if another Fakespotter asks a similar question we can provide them an answer faster. Your feedback will only help us make Fakespot Chat better! By using Fakespot Chat, you agree to Fakespot's terms of use and privacy notice.

Pros & Cons

The AI used to provide these results are constantly improving. These results might change.

Pros

I use a tiny amount (just about half a fingertip) because my hair is so fine. My hair feels so much stronger and healthier. I am now on my third bottle, each bottle last a long time.

Great for detangling without breaking. I find that i don't have as many split ends while using the leave in treatment. This is the same one that was sent in my ipsy bag.

This product keeps curly hair from frizzing! I highly recommend this treatment for hair that is dry, damaged, color treated or if you have issues with frizzy hair.

The scent is almost non-existent, which is nice because i'm sensitive to perfumes. It smells great and is lightweight. And as an added bonus, it smells amazing! And a little goes a long way.



Cons

Initial smell is overwhelmingly similar to watermelon flavored cough syrup. It's very juvenile, like * body spray.

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Highlights

The AI used to provide these results are constantly improving. These results might change.

Quality


Holy rail not heavy moisturized hair like a maniac very good stuff i’ve tried product after product


It smells great and has worked great on my hair i have the spray and the leave in conditioner i will continue to buy


My hair gets oily so easily and this product never makes my hair oily


I have dyed impossibly curly frizzy hair that is tamed every time using 12inone

Price


Its a good size bottle for the price

Shipping


Received this in ipsy and have been buying it ever since


Seller was quick with the shipping too

Packaging/appearance


This is the same one that was sent in my ipsy bag


The bottle and packaging has changed a few times but not the quality

Competitiveness


Its a very similar concept to the its 10 but less of the cost not the quality

Overview

  • How are reviewers describing this item?
    soft, great, shiny, long and curly.
  • Our engine has profiled the reviewer patterns and has determined that there is minimal deception involved.
  • Our engine has discovered that over 90% high quality reviews are present.
  • This product had a total of 702 reviews as of our last analysis date on Jan 13 2024.

Helpful InsightsBETA

The AI used to provide these results are constantly improving. These results might change.

    Posted by a reviewer on Amazon

    Otherwise my hair looks a bit greasy by the end of the day


    Posted by a reviewer on Amazon

    The formula disperses throughout the dampened strands effortlessly


    Posted by a reviewer on Amazon

    I have waist length hair wash hair once a week


    Posted by a reviewer on Amazon

    Before i tried this product i have been using its 10 keratin so i was hesitant to try this one


    Posted by a reviewer on Amazon

    Its a very similar concept to the its 10 but less of the cost not the quality


    Posted by a reviewer on Amazon

    If you are tired of using products for shine moisture for soft and to detangle easily


    Posted by a reviewer on Amazon

    I ordered this product because i had the spray version of leave in moisturizer and thought this too would be great


    Posted by a reviewer on Amazon

    This works and my hair is stupid

Review Count History
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Please note: The content is generated by an AI language model based on reviews. We are constantly improving the accuracy, however, its outputs may contain errors or offensive content from certain reviews. Please report any errors or offensive content to us. Also, please note that we will not collect your questions unless you click the thumbs up/down button to provide feedback. The answers displayed will be stored by us so if another Fakespotter asks a similar question we can provide them an answer faster. Your feedback will only help us make Fakespot Chat better! By using Fakespot Chat, you agree to Fakespot's terms of use and privacy notice.