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  • How are reviewers describing this item?
    great, beloved and good.
  • Our engine has profiled the reviewer patterns and has determined that there is minimal deception involved.
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  • Our engine has discovered that over 90% high quality reviews are present.
  • This product had a total of 32 reviews as of our last analysis date on Jan 25 2019.
Reviews Summary

This book creatively articulates how customers respond best to companies that are able to identify and convey the authentic passion they have for their customers, in both words and action

The company case studies and five guiding decisions are helpful in showing that this exercise is one each company must commit to in its own way, with engagement from leaders and employees, and according to its own unique voice and culture

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