Google Ads (AdWords) Workbook (2023): Advertising on Google Ads, YouTube, & the Display Network (2023 Marketing - Social Media, SEO, & Online Ads Books)

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Marketing & Sales

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Jason McDonald

29 Total Products

Google Ads (AdWords) Workbook (2023): Advertising on Google Ads, YouTube, & the Display Network...

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Sold by Jason McDonald

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A

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Pros & Cons

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Pros

The google ads workbook 2019 edition is by jason mcdonald, a marketing guru from northern california. This book is a thorough overview of google ads, part of the complex and often confusing google advertising network. A thorough review of everything t... Read More

This is so much more than an average ebook because it is almost like a course with the extra material referenced and added as additional perks to purchasing this book. The last section is a toolbook, a pdf which requires registering the ebook with the... Read More

Great resourceful book. Includes a link to a pdf version so searching for subjects is easy. This is where i will glean from this book.

He explains each step in such a way that it’s not tedious or filled with unfamiliar jargon. He breaks this complex topic into understandable and relatable material, especially for readers who are not marketing and technologically savvy.

Cons

It jumps around a lot and things are not necessarily in an understandable and sequential order.

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Highlights

The AI used to provide these results are constantly improving. These results might change.

Quality

I love the worksheets the free tools the variety of videos

With an endless amount of visual examples instructional videos worksheets and more your knowledge and understanding of google a... Read More

Ive bought many books about google ads and have gone down the google ads online rabbit hole and just gotten frustrated

I was tasked with “fixing” our google ads account and to be honest i spent days on the google learning site watching videos dow... Read More

Price

He gives a wealth of resources to check out some free some paid but all worth looking at

He has saved me 100s of dollars when google thinks it can run amuk with my clicks when conversion is the name of the game

Google is paid by the click so google wants ads that create lots of clicks

The guy knows his stuff and he isn’t trying to sell it to you in a series of online seminars that will cost you several thousand dollars

Packaging/appearance

It is packed with links online resources you can download and lots of specific examples you can use as you plan your campaign

There is so much packed in this volume

Competitiveness

While my clients mostly interact with the search network this book also provides great detail regarding the display network and... Read More

I bought 3 books on google seo and this one is better than the other two put together

Business owners need to put in hard work have regular brainstorming sessions and check out competitors keywords in order to gai... Read More

Google is similar to corporations and wants to make a profit