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If you're interested in it have been tasked with content management as part of your job this book is invaluable
I have highlighted many passages and will be coming back to this book as i dig more into projects where content management is needed good info not helpful for start-ups or small, lean, fast groups of people building a content strategy from scratch
Of course every content strategy is going to be different, but for a beginners book, i think the detail and modeling are missing
Is good if the reader go to halvorson's website to complete the information