Lemon is very mild and now actually prefer it over the peppermint. The flavor is like minty clay and doesn't bother me at all. Subtel cinnamon flavor is the only flavor i’ve used.

The paste itself is a little stiffer than normal toothpaste. Using warm to brush your teeth helps to enhance the freshness of the brushing experience. This is the only toothpaste i will use and always by two at a time.

My dental hygienist is amazed at how well earthpaste cleans my teeth. After 6 months my teeth are visibly whiter and cleaner.

It is great! What a concept. Simply awsome. But the lemon twist is nice!

The incredibly accurate seller did not think it was worth updating the listing.

The clay contains high levels of lead - a "trace impurity" yes, but far about the level acceptable for consumption. The clay is just abrasive (silicon is harder than enamel) and does not contain sufficient amounts of tooth-minerals to have any reminer...  Read More

One tube lasts longer than store-bought toothpaste. I use it with fluoride toothpaste because i think fluoride is important. Tung's dental floss as well.

For the price it is ridiculously small. The content however, is far away from satisfaction. Pretty shady business practices and a generally poor quality, wasteful product.

The product varies from useless to usable but very irritating and wasteful. At best, the product is not properly thickened as it has no consistency - it is like lumpy gravy and therefore will not come out of the tube. If so, just use your fingernail t...  Read More

Livfresh has no fluoride, which hardens your teeth. There is no forming during brush although in amazon site the product is labeled as foaming.