Pros & Cons
Pros
This purple shampoo is superb and works exactly as claimed. Once or twice a month with purple mask and conditioner will be sufficient.
Cons
Stick with a known brand like redken. I'm surprised people are raving about this product. Even the 4$ stuff from sally or the drugstore are higher quality.
It will take months to regrow the breakage this shampoo did. My hair that looked and felt like it was in good condition and ready for another round of lightener in a few more weeks is more damaged now. I have really brassy blonde hair that i need to f... Read More
Of all the purple shampoos i've used, this one is the most disappointing. The shampoo stinks really bad and is very watery. Even conditioner barely works to soften and detangle afterwards.
Highlights
Quality
This shampoo removes the brassiness very effectively
It took the brassinessyellow out of my highlights giving me the pale blonde i really love
Before and after 2 uses letting sit for 10 minutes on dark blondelight brown hair
It comes with disposable gloves as to not dye your hands instructions and the bottle
Price
I am pleased with the price and quality of this shampoo
Its a little pricey but its worth it
Competitiveness
I use in conjunction with the hair mask of the same brand
Overview
- How are reviewers describing this item?
purple, yellow, dry, blonde and brassy. - Our engine has profiled the reviewer patterns and has determined that there is minimal deception involved.
- Our engine has detected that Amazon has altered, modified or removed reviews from this listing. We approximate total reviews altered up to 6301.
- Our engine has discovered that over 80% high quality reviews are present.
- This product had a total of 54,148 reviews as of our last analysis date on Jun 8 2024.
Helpful InsightsBETA
Posted by a reviewer on Amazon
I’m strawberry blond and i have a patch of white hair
Posted by a reviewer on Amazon
I feel my hair is itchy so i purchased the shampoo and started to use it every morning
Posted by a reviewer on Amazon
Tried another purple shampoo and was losing hope
Posted by a reviewer on Amazon
I bleached and dyed my hair ash blond and it was so brassy
Posted by a reviewer on Amazon
Tones down my blonde highlights
Posted by a reviewer on Amazon
So i bleach my hair but because i have a little ginger in it it always turns out very yellow
Posted by a reviewer on Amazon
Also the size is good the formula is capable of dyeing your hands so gloves are included and recommended
Posted by a reviewer on Amazon
Before and after 2 uses letting sit for 10 minutes on dark blondelight brown hair