This analysis is outdated. Please reanalyze.

Pros & Cons

The AI used to provide these results are constantly improving. These results might change.

Pros

It smells amazing and makes my hair sooo soft afterwards. Especially when rinsing. I always experience brassiness and this product completely neutralizes.

I already have a really good purple shampoo, but wanted that extra lightening so i got this mask. My purple shampoo is very drying, but this mask is actually so moisturizing, i’ve stopped using the shampoo all together. The kit comes with gloves and i...  Read More

It tones very well and eliminates brassy yellows and oranges. It pulls the yellow brass that occurs over time.



Cons

Light blonde hair. Not meant for afrocentric hair at all. I read a review about it having a fishy smell.

Was this feature helpful?

Highlights

The AI used to provide these results are constantly improving. These results might change.

Quality


I am really impressed with this product


I left this on for 8 minutes and was thrilled with the results


It ended up getting pretty fried so i found this product


I have used it with the same brand shampoo but returned the shampoo as it dried my hair

Price


I wont be purchasing again until the price drops

Packaging/appearance


As an extra bonus this company is environmentally conscious when it comes to packaging and recycling


The packaging was great and glad to see their environmental focus too


My roots and most of my strands turned platinumsilver and it removed the brassiness from what was darker


The longer you leave the hair mask on the icier the blonde will get

Competitiveness


The photo on the left is my hair when i came back from a 3week vacation where i did not do purple shampooing and the photo on t...  Read More

Overview

  • How are reviewers describing this item?
    blonde, purple, great, left and silver.
  • Our engine has profiled the reviewer patterns and has determined that there is minimal deception involved.
  • Our engine has detected that Amazon has altered, modified or removed reviews from this listing. We approximate total reviews altered up to 21826.
  • Our engine has analyzed and discovered that 77.2% of the reviews are reliable.
  • This product had a total of 46,371 reviews as of our last analysis date on May 13 2023.

Helpful InsightsBETA

The AI used to provide these results are constantly improving. These results might change.

    Posted by a reviewer on Amazon

    It ended up getting pretty fried so i found this product


    Posted by a reviewer on Amazon

    I have used it with the same brand shampoo but returned the shampoo as it dried my hair


    Posted by a reviewer on Amazon

    I left the shampoo for 3 mins and the mask for 4 but without the shampoo next time i will leave for 7 mins and think will achieve same results


    Posted by a reviewer on Amazon

    The products i tried prior to this did not work


    Posted by a reviewer on Amazon

    If you’re new to toning blonde hair please read the instructions


    Posted by a reviewer on Amazon

    This will not work on orange hairhair that hasn’t been lifted to a 9 or 10


    Posted by a reviewer on Amazon

    I seriously regret not trying this sooner


    Posted by a reviewer on Amazon

    And honestly the photo doesnt do it justice

Review Count History
Loading...
Price History
Loading...