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  • How are reviewers describing this item?
    color, liquid, great, clear and last.
  • Our engine detects that in general the reviewers have a mixed positive and neutral sentiment.
  • Our engine has profiled the reviewer patterns and has determined that there is minimal deception involved.
  • Our engine has discovered that over 90% high quality reviews are present.
  • This product had a total of 24 reviews as of our last analysis date on Sep 10 2016.
Reviews Summary

I have used this at least 7 times with several bleaching kits and a variety of toners and color corrector on my platinum blonde hair and it's fabulous

Color charm products are the only ones i'll use on my thick, wavy, frizz prone platinum blonde hair

This will last you for a very long time and is perfect for those using it for toner touch ups or even lemon baths (freshly squeezed lemons, baking soda, color charm 20 developer, and a bit of shampoo)

I think i'll stick with the 20 clear instead of the cream because of ease of mixing and smooth application, but all of wellas products are excellent

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