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Overview
  • How are reviewers describing this item?
    great, useful, best and narrative.
  • Our engine has profiled the reviewer patterns and has determined that there may be deception involved.
  • Our engine has determined that the review content quality is low.
  • Our engine has analyzed and discovered that 79.4% of the reviews are reliable.
  • This product had a total of 59 reviews as of our last analysis date on Mar 11 2020.
Details

BETA

Most positive reviewquestion

I love its content & information it give me a full experience of learning in user mapping design very much.

Least positive reviewquestion

Not enough review data to provide meaningful insight.

Most authentic reviewquestion

The book is easy to read and the content is extremely useful. There are a lot of books out there that look at narrative and sto...  Read More

Least authentic reviewquestion

This book is great!


Helpful Insights

BETA

    Posted by a reviewer on Amazon

    Nothing is as obvious as you might think.


    Posted by a reviewer on Amazon

    Not that it's a book just for designers.


    Posted by a reviewer on Amazon

    Her idea of the story arch and where and how it relates to different areas of the product development cycle are meaningful.


    Posted by a reviewer on Amazon

    Consider the stay-at-home parent trying to create the right chore list for their children; this is the book.


    Posted by a reviewer on Amazon

    Yet it would also find application to the senior executive who needs to develop a new strategy.


    Posted by a reviewer on Amazon

    Syd field meets don norman in the dragon's lair.


    Posted by a reviewer on Amazon

    I found myself stopping after each section and mapping out stories for a product i'm working on.


    Posted by a reviewer on Amazon

    The result was a well-defined arc for every user, written in a way that effectively created a vision for the product that our stakeholders could get on-board with.

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