NEW! Fakespot Chat is live. 

Get answers to your product questions here.

This analysis is outdated. Please reanalyze.

Helpful InsightsBETA

The AI used to provide these results are constantly improving. These results might change.

    Posted by a reviewer on Amazon

    But not very helpful for people in enterprise market


    Posted by a reviewer on Amazon

    This book written by the principals of schneider associates a bostonbased marketing communications firm specializing in launch publicity is rooted deeply in cpg and fmcg thinking


    Posted by a reviewer on Amazon

    In 2009 51 percent of respondents could not name a single new product


    Posted by a reviewer on Amazon

    This result was a 64 percent up tick in lackofawareness from the previous year


    Posted by a reviewer on Amazon

    Ninetythree percent could not name a single new product launch after being exposed to a list of fifty


    Posted by a reviewer on Amazon

    This detailed and tactically focused volume is aimed at fixing this problem


    Posted by a reviewer on Amazon

    Similarly they argue shorter is better when it comes to launch messages


    Posted by a reviewer on Amazon

    Just stop and realize that nobody is listening past the first sentence

Review Count History
Loading...
Price History
Loading...