Posted by a reviewer on Amazon

Although the book covers the innovation process from the beginning how to generate ideas to the end how to scale the business the following are some of my main takeawaysthe main premise of the book is that not all business problems are the same and therefore they should not be solved the traditional throwalotofresourcesatitanditwillgetfixed way

Posted by a reviewer on Amazon

Problems and issues faced by new ventures either in new inhouse projects or in new companies have inherently a greater level of uncertainty than problems in more established businesses and settings

Posted by a reviewer on Amazon

As the authors write building stuff feels like progress but in the end it is only a waste of resources that gives a temporary and false sense of accomplishment unless that stuff is the right thing to build

Posted by a reviewer on Amazon

The process to deal with unknown issues is different than the process that is used to deal with known issues

Posted by a reviewer on Amazon

This book would have received five stars

Posted by a reviewer on Amazon

However it contains almost no information on the human aspect of creating these changes within an organization

Posted by a reviewer on Amazon

Maybe thats next in line

Posted by a reviewer on Amazon

The crosspromotion of related publications and the continuous positioning of “the innovation method” as a standard tobe was just too much noise