NEW! Fakespot Chat is live. 

Get answers to your product questions here.

This analysis is outdated. Please reanalyze.

Ask Fakespot Chat questions about this productAlpha

Initializing Fakespot Chat

error

System error,

Loading suggested questions

Suggested Questions

athena-arrow

Suggested Questions

No suggested questions were found

Please note: The content is generated by an AI language model based on reviews. We are constantly improving the accuracy, however, its outputs may contain errors or offensive content from certain reviews. Please report any errors or offensive content to us. Also, please note that we will not collect your questions unless you click the thumbs up/down button to provide feedback. The answers displayed will be stored by us so if another Fakespotter asks a similar question we can provide them an answer faster. Your feedback will only help us make Fakespot Chat better! By using Fakespot Chat, you agree to Fakespot's terms of use and privacy notice.

Pros & Cons

The AI used to provide these results are constantly improving. These results might change.

Pros

Michael has bottled his own uniqueness, turned it into words. Michael frequently brings up relevant science/neuroscience to drive home his point.

This book delivers! I would say yesssssss out loud while reading it. Highly recommended.



Cons

The author tries to shock-and-awe the reader with unexpected words and faux-science, and fails for the more serious.

Was this feature helpful?

Highlights

The AI used to provide these results are constantly improving. These results might change.

Quality


His authenticity shines on the page and live


So many excellent thought starters and applicable content


Unlike most marketing books i blew through this one in about a week


Your innate negativity bias has become as deep as a trench on the western front and attempts to changing this status quo have ...  Read More

Price


Patton’s rallying speech is more than worth the price of the book

Competitiveness


Full of simple examples on how to use this powerful emotional vs rationale skill to move companies consumers and even family to...  Read More

Overview

  • How are reviewers describing this item?
    great and own.
  • Our engine has profiled the reviewer patterns and has determined that there is minimal deception involved.
  • Our engine has determined that the review content quality is high and informative.
  • Our engine has discovered that over 90% high quality reviews are present.
  • This product had a total of 72 reviews as of our last analysis date on Apr 6 2024.

Helpful InsightsBETA

The AI used to provide these results are constantly improving. These results might change.

    Posted by a reviewer on Amazon

    Its a wonderful permission to get a plan together and then get out of our head an into our hearts


    Posted by a reviewer on Amazon

    Literally would say 34yesssssss34 out loud while reading it


    Posted by a reviewer on Amazon

    My coworkers are all sick of hearing me reference it


    Posted by a reviewer on Amazon

    Im on page 162 and im grateful this author spoke about what really matters in the world of advertising story telling basic human communication connection


    Posted by a reviewer on Amazon

    The business world had bombarded us with data points benchmarks kpis ctrs and every other acronym to 34measure34 it feels like our conversations are filled with jargon instead of humanity


    Posted by a reviewer on Amazon

    The writer does have an advertising background so im not surprised at his candor ability to ask the sort of questions that ground the reader deeper into the book premise


    Posted by a reviewer on Amazon

    Both your immediate coworkers and the folks who sign your checks


    Posted by a reviewer on Amazon

    I was a client of michaels

Review Count History
Loading...
Price History
Loading...

Ask Fakespot Chat questions about this productAlpha

Initializing Fakespot Chat

error

System error,

Loading suggested questions

Suggested Questions

athena-arrow

Suggested Questions

No suggested questions were found

Please note: The content is generated by an AI language model based on reviews. We are constantly improving the accuracy, however, its outputs may contain errors or offensive content from certain reviews. Please report any errors or offensive content to us. Also, please note that we will not collect your questions unless you click the thumbs up/down button to provide feedback. The answers displayed will be stored by us so if another Fakespotter asks a similar question we can provide them an answer faster. Your feedback will only help us make Fakespot Chat better! By using Fakespot Chat, you agree to Fakespot's terms of use and privacy notice.