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Highlights

BETA

This feature is in BETA, meaning the algorithms used to provide these results are constantly improving. These results might change.

Quality


Great book with the timeless wisdom by dk.

Positive Review

If you want a method of thinking to help you get and convert leads you'll want to read this book, along with the ultimate marketing guide.

Positive Review

I started the book with the predisposition that it was going to be a 200 page sales letter for other stuff.

Neutral Review

In total disclosure i now work for gkic but i only work for them now because it's a dream company as i get to work with the com...  Read More

Neutral Review

Competitiveness


It helped me to take an honest look at my marketing and face up to the fact that i was copying my competitors.

Positive Review

Great book with fantastic information on direct marketing.

Positive Review

He has another book on building a marketing plan.

Neutral Review

Even for the readers from outside of usa.

Neutral Review
Overview
  • How are reviewers describing this item?
    direct, great, good and every.
  • Our engine has profiled the reviewer patterns and has determined that there is minimal deception involved.
  • Our engine has detected that Amazon has altered, modified or removed reviews from this listing. We approximate total reviews altered up to 25.
  • Our engine has discovered that over 90% high quality reviews are present.
  • This product had a total of 112 reviews as of our last analysis date on Apr 27 2021.
Details

BETA

This feature is in BETA, meaning the algorithms used to provide these results are constantly improving. These results might change.

Most positive reviewquestion

Outstanding review of everything I have learned over the last 34 years in sales and marketing


Helpful Insights

BETA

This feature is in BETA, meaning the algorithms used to provide these results are constantly improving. These results might change.

    Posted by a reviewer on Amazon

    It clearly explained the types of direct marketing.


    Posted by a reviewer on Amazon

    One of dan kennedy's best no bs books.


    Posted by a reviewer on Amazon

    His advice has skyrocketed our business, given certainty and control over our income, and opened doors to possibilities we hadn't thought of prior.


    Posted by a reviewer on Amazon

    I purchase almost every book dan kennedy publishes or is involved in publishing.


    Posted by a reviewer on Amazon

    Some of the information is re-hashed, but there are a few gems to be found (in particular, one of the sales letter copywriting examples).


    Posted by a reviewer on Amazon

    The word idea isn't the correct word as dan clearly depicts methodologies which are basic to this type of work.


    Posted by a reviewer on Amazon

    I would look at it as being another book within his bible of no bs books that preceded this one.


    Posted by a reviewer on Amazon

    Maybe because they are written as he is interviewed.

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