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Overview
  • How are reviewers describing this item?
    great, color, black, good and better.
  • Our engine has detected that Amazon has altered, modified or removed reviews from this listing. We approximate total reviews altered up to 16.
  • Previous analysis of this listing was an C grade.
  • Our engine has profiled the reviewer patterns and has determined that there is high deception involved.
  • Our engine has analyzed and discovered that 52.5% of the reviews are reliable.
  • This product had a total of 295 reviews as of our last analysis date on Mar 22 2020.
Details

BETA

Most positive reviewquestion

Works great and smells great.

Least positive reviewquestion

Not enough review data to provide meaningful insight.

Most authentic reviewquestion

The item arrived right on time! I've use many other developers for my ombre hair color but this one did an amazing with my tone...  Read More

Least authentic reviewquestion

Works great and smells great.


Helpful Insights

BETA

    Posted by a reviewer on Amazon

    Been using this product for years, if i didn't like it i wouldn't have ordered it.


    Posted by a reviewer on Amazon

    I heard about it from a video on youtube.


    Posted by a reviewer on Amazon

    Purchased for an elderly friend who, because our neighborhood beauty supply store has closed, can no longer purchase it easily herself.


    Posted by a reviewer on Amazon

    It got lighter a lot lighter but not light enough for purple.


    Posted by a reviewer on Amazon

    I put purple dye and it just made me hair look black.


    Posted by a reviewer on Amazon

    It was a dark brown color and my roots were a 1b if your familar woth that color.


    Posted by a reviewer on Amazon

    The reason why it wasnt a 5 star was because the product came and it was spilled all over the packaging and box.

Review Count History
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Price History
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