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Overview
  • How are reviewers describing this item?
    color, great, purple, blonde and brassy.
  • Our engine has detected that Amazon has altered, modified or removed reviews from this listing. We approximate total reviews altered up to 529.
  • Previous analysis of this listing was an C grade.
  • Our engine has profiled the reviewer patterns and has determined that there may be deception involved.
  • Our engine has determined that the review content quality is low.
  • Our engine has analyzed and discovered that 78.2% of the reviews are reliable.
  • This product had a total of 1,805 reviews as of our last analysis date on Nov 28 2019.
Details

BETA

Most positive reviewquestion

Smells nice and makes my hair soft and bright

Least positive reviewquestion

The product is great, but packaging is terrible. Cap was broken and the product was all OVER the inside of the box. Very disapp...  Read More

Most authentic reviewquestion

Actually works and best purple shampoo by far!

Least authentic reviewquestion

Not enough review data to provide meaningful insight.


Helpful Insights

BETA

    Posted by a reviewer on Amazon

    In my photo, the left was the color i started with on thursday - today is tuesday and my hair is the photo on the right.


    Posted by a reviewer on Amazon

    Took out the yellow in my hair.


    Posted by a reviewer on Amazon

    The product is great, but packaging is terrible.


    Posted by a reviewer on Amazon

    Cap was broken and the product was all over the inside of the box.


    Posted by a reviewer on Amazon

    Did not leave any yellow or brassy appearance.

Review Count History
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Price History
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