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  • This product had a total of 4 reviews as of our last analysis date on Aug 25 2018.
Reviews Summary

I am amazed at the how elegantly professor gupta has included some of his research into this valuable book

I may also add that the chapters 7, 8, and 9 are excellent reviews of current research on customer analytics and faculty can use them directly in teaching related courses

I am confident that ceos will appreciate this and learn from it

I wish professor gupta success in disseminating the content of this book throughout the world

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