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Highlights

The AI used to provide these results are constantly improving. These results might change.

Quality


I use the dental picks that go with the oralb hummingbird


The marketplace went through a seismic shift with the introduction of colgate total

Packaging/appearance


I prefer the paste over the gel because the paste doesnt have any colordye

Competitiveness


Colgate proved once again that a market leader that grows complacent is vulnerable to an innovative competitor


Ever since total came on the market

Overview

  • How are reviewers describing this item?
    total, dental, good, plus and great.
  • Our engine has detected that Amazon has altered, modified or removed reviews from this listing. We approximate total reviews altered up to 10.
  • Previous analysis of this listing was an F grade.
  • Our engine has profiled the reviewer patterns and has determined that there is high deception involved.
  • Our engine has analyzed and discovered that 37.5% of the reviews are reliable.
  • This product had a total of 8 reviews as of our last analysis date on Oct 30 2020.

Helpful InsightsBETA

The AI used to provide these results are constantly improving. These results might change.

    Posted by a reviewer on Amazon

    That fact that it has the american dental association ada stamp of approval is important


    Posted by a reviewer on Amazon

    It had a dominating market share due in large part to the fact that crest was the first toohpaste to obtain the ada american dental association seal of approval


    Posted by a reviewer on Amazon

    This version does not include the plus whitening feature

Review Count History
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