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Fakespot Review Analyzer Report

Clairol  Natural Instincts Crema Keratina Hair Color Kit Dark Brown 4 Coffee Creme 1 Count

Clairol Natural Instincts Crema Keratina Hair Color Kit Dark Brown 4 Coffee Creme 1 Count

Sold by Clairol
Company Product Reviews Grade:B

In category Beauty


Fakespot Review Grade

F
Our analysis detected 77.0% low quality reviews


Analyzed on:Feb 6, 2018
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Tread lightly, this product may contain a major number of unreliable or low quality reviews!

0.25.00.0

Analysis overview

Our engine has analyzed and discovered that 23.0% of the reviews are reliable.
This product had a total of 433 reviews on Feb 6 2018.
Our engine detects that in general the reviewers have a mixed positive and neutral sentiment.
Interesting tidbit: the most used word by reviewers is hair.
How are reviewers describing this item?
color, great, natural, good and dark.
Our engine has detected product exchange for reviews. We believe these reviews are harmful for real consumers because of the inherent bias and our grade reflects that.
Our engine has profiled the reviewer patterns and has determined that there may be deception involved.
Our engine has determined that the review content quality is low.

Reviews summary

A lot of other hair dyes that i have tried have made my hair look dried out and my ends of my hair look fried

Very good quality

I like it left my hair a nice black blue defiantly going to buy more wen it come to dying my hair again great color and my hair feels really soft after coloring



Review Count

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Price Track

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Unreliable Reviewer
Shamrock
Reviewer Analysis:
✓ Overwhelming amount of positive reviews
✓ Has done a total of 8 reviews for the same company
✓ Extremely positive reviews for a singular company
✓ Correlation with other fake reviewers' profile data and language.
✓ Large number of reviews created on the same date.

Unreliable Reviewer
tatiana
Reviewer Analysis:
✓ Overwhelming amount of positive reviews
✓ Language utilizes many superlatives or is suspiciously positive
✓ Correlation with other fake reviewers' profile data and language.

Unreliable Reviewer
T.R.
Reviewer Analysis:
✓ Overwhelming amount of positive reviews
✓ Language utilizes many superlatives or is suspiciously positive
✓ Correlation with other fake reviewers' profile data and language.


[["hair", 61], ["color", 40], ["great", 21], ["product", 17], ["love", 12], ["natural", 10], ["review", 8], ["clairol", 8], ["coloring", 8], ["good", 8], ["recommend", 7], ["dark", 7], ["loved", 6], ["honest", 6], ["easy", 6], ["look", 6], ["dye", 6], ["instincts", 6], ["price", 6], ["again", 6], ["com", 5], ["didn't", 5], ["shiny", 5], ["happy", 5], ["brown", 5], ["healthy", 5], ["before", 5], ["time", 5], ["received", 5], ["black", 5], ["nice", 5], ["left", 5], ["like", 5], ["works", 4], ["well", 4], ["soap", 4], ["discount", 4], ["purchase", 4], ["shine", 4], ["looking", 4], ["made", 4], ["tried", 4], ["beautiful", 4], ["discounted", 4], ["soft", 4], ["shipping", 3], ["application", 3], ["shade", 3], ["exchange", 3], ["silky", 3], ["item", 3], ["colored", 3], ["first", 3], ["pretty", 3], ["smells", 3], ["little", 3], ["enough", 3], ["perfect", 3], ["long", 3], ["lasts", 3], ["weeks", 3], ["buy", 3], ["blue", 3], ["guy", 2], ["unbiased", 2]]

Fakespot Review Grade

F
Our analysis detected 77.0% low quality reviews




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