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  • How are reviewers describing this item?
    great, good, long, favorite and size.
  • Our engine has detected that Amazon has altered, modified or removed reviews from this listing. We approximate total reviews altered up to 71.
  • Previous analysis of this listing was an F grade.
  • Our engine has profiled the reviewer patterns and has determined that there is high deception involved.
  • Our engine has analyzed and discovered that 47.6% of the reviews are reliable.
  • This product had a total of 269 reviews as of our last analysis date on Mar 24 2020.


Most positive reviewquestion

Smells amazing!

Least positive reviewquestion

Not enough review data to provide meaningful insight.

Most authentic reviewquestion

I love this cologne , it is my favorite scent so far.

Least authentic reviewquestion

A pleasant, surprisingly complex scent suitable for men. Overall tone is woody, almost cedar, but there's also some spice and a...  Read More

Helpful Insights


    Posted by a reviewer on Amazon

    Burberry london is a popular name in colognes for good reason.

    Posted by a reviewer on Amazon

    Thought this eau de toilette was interesting.

    Posted by a reviewer on Amazon

    For awhile i been tired of spraying fragrances that smelled funky, didn't last long or was a big turn off.

    Posted by a reviewer on Amazon

    I would say if you see it below that price it might be a knockoff.

    Posted by a reviewer on Amazon

    If it is not from burberry or a reputable business, it can be a tester or some sort of fake.

Review Count History
Price History