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What does this mean?Highlights
Quality
I am especially enjoying the graphs where he positions multiple brands against each other to facilitate discussion on where you... Read More
It deals with the blurring between strategy and design.
Competitiveness
This book should find a home on anyone's shelf that's involved in the profession of design.
Overview
- How are reviewers describing this item?
great, good, many and through. - Our engine has profiled the reviewer patterns and has determined that there is minimal deception involved.
- Our engine has determined that the review content quality is high and informative.
- Our engine has discovered that over 90% high quality reviews are present.
- This product had a total of 150 reviews as of our last analysis date on Sep 7 2021.
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Most positive review
I hope that my son loves this book! He is a huge fan of personal development books.
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Posted by a reviewer on Amazon
I think it would be a good addition to bettering your process as a designer.
Posted by a reviewer on Amazon
Filled with illustrations from companies and organizations worldwide, the author shows what worked and what didn't work.
Posted by a reviewer on Amazon
This book has the step-by-step breakdown of that very process to do just that (as it clearly says on the cover).
Posted by a reviewer on Amazon
It's very in-depth with several examples and illustrations, including different tactics that can be applied to the unique problems you're trying to solve.
Posted by a reviewer on Amazon
The best reference on branding i've ever seen — with accurate and updated information on everything from supreme to hillary clinton's campaign for president this year.
Posted by a reviewer on Amazon
This book should find a home on anyone's shelf that's involved in the profession of design.
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