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Highlights
Quality
I am especially enjoying the graphs where he positions multiple brands against each other to facilitate discussion on where you... Read More
It deals with the blurring between strategy and design
Competitiveness
This book should find a home on anyones shelf thats involved in the profession of design
Overview
- How are reviewers describing this item?
great, good, many and through. - Our engine has profiled the reviewer patterns and has determined that there is minimal deception involved.
- Our engine has determined that the review content quality is high and informative.
- Our engine has discovered that over 90% high quality reviews are present.
- This product had a total of 150 reviews as of our last analysis date on Sep 7 2021.
Helpful InsightsBETA
Posted by a reviewer on Amazon
I think it would be a good addition to bettering your process as a designer
Posted by a reviewer on Amazon
Filled with illustrations from companies and organizations worldwide the author shows what worked and what didnt work
Posted by a reviewer on Amazon
This book has the stepbystep breakdown of that very process to do just that as it clearly says on the cover
Posted by a reviewer on Amazon
Its very indepth with several examples and illustrations including different tactics that can be applied to the unique problems youre trying to solve
Posted by a reviewer on Amazon
The best reference on branding ive ever seen — with accurate and updated information on everything from supreme to hillary clintons campaign for president this year
Posted by a reviewer on Amazon
This book should find a home on anyones shelf thats involved in the profession of design
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Price History
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