Lemon is very mild and now actually prefer it over the peppermint. The flavor is like minty clay and doesn't bother me at all. Subtel cinnamon flavor is the only flavor i’ve used.

The paste itself is a little stiffer than normal toothpaste. Using warm to brush your teeth helps to enhance the freshness of the brushing experience. This is the only toothpaste i will use and always by two at a time.

My dental hygienist is amazed at how well earthpaste cleans my teeth. After 6 months my teeth are visibly whiter and cleaner.

It is great! What a concept. Simply awsome. But the lemon twist is nice!

The incredibly accurate seller did not think it was worth updating the listing.

The clay contains high levels of lead - a "trace impurity" yes, but far about the level acceptable for consumption. The clay is just abrasive (silicon is harder than enamel) and does not contain sufficient amounts of tooth-minerals to have any reminer...  Read More

One is 11 months old and one is 6 months. They love to try to chew the toothbrush. My puppy gets excited to brush his teeth lol. He likes the taste and will try to lick it.

They loooove this toothpaste. I really like the product and it's one of the safer ones out there. My pom likes the taste.

This is great for the furbabies we cherish like our human children. Pupper prefers the gel with hemp oil, but still a good product. My baby * loves it!